RASHMI

BHATIA

RASHMI

BHATIA

CRAFTING DELIGHTFUL EXPERIENCES SINCE 2020

CRAFTING DELIGHTFUL EXPERIENCES SINCE 2020

SELECTED WORK

Redesigning for Impact:



Redesigning for Impact:



Elevated User Engagement by Over 300%

Elevated User Engagement by Over 300%

Evaluating the Impact by Customer Feedback and Usability Sessions

Seamless UI Migration to a New Design Theme Across 18+ Modules

Explore Case Study

Explore Case Study

Explore Case Study

Design System Audit :



DESIGN SYSTEM

UX AUDIT

PRODUCT DESIGN

From Launch to Learnings:



USER RESEARCH

FEEDBACK SESSION

RESEARCH REPORT

  • BEYOND WORK

    BEYOND WORK

    BEYOND WORK

    BEYOND WORK

    BEYOND WORK

    BEYOND WORK

  • BEYOND WORK

    BEYOND WORK

    BEYOND WORK

    BEYOND WORK

    BEYOND WORK

    BEYOND WORK

MY DESIGN JOURNEY

My passion for design began during my engineering studies. I’ve always had a creative instinct and always enjoyed learning new skills. Around that time, I developed an interest in 📸 photography, which led me to experiment with photo-editing software like Lightroom and Photoshop. Gradually, I discovered Illustrator and learned about ✍🏻graphic design. I started exploring design tools on my own purely for enjoyment, and later realized there was an academic path I could follow in this field. Eventually, I pursued a 📜 master’s degree in communication design, where I found myself especially fascinated by the UX courses the degree offered.


After thousands of mistakes 😑 and hundreds of feedback sessions ✔️ with UX mentors, I finally reached a stage where I could proudly say that I am a UX designer. I interned with SAP India for a year in 2020, created various microsites for platinum customers like BPCL, Shell, Temasek, to name a few. I would call these to be my foundational years 🧠 in UX design.


Since joining SAP Labs full-time, I’ve developed a strong user-centered mindset and become confident working with design systems. With each project, I’ve also built lasting relationships with stakeholders 🤝. My experience with large-scale design initiatives—often involving UX advocacy, complex trade-offs, and nuanced stakeholder management—has shaped me into a flexible and resilient designer, ready to take on diverse challenges 😎



tldr

EDUCATION

NN/g UX Training

Undertook specialized training focused on balancing UX design trade-offs and effectively managing stakeholder expectations.

Nielsen Norman Group

2025

Master’s in Design

Master’s in Communication Design with specialisations in UX/UI, Graphics, and Branding, emphasising user-centred design thinking.

MIT Institute of Design

2018-2020

ARCHIVED CURATIONS

User-Driven Design:



Branding and web design for user’s musical journey

Microsite design for Qualtrics aimed at driving awareness

UI DESIGN

BRANDING

Behance Link

Behance Link

Empowering healthcare:



GRADUATION PROJECT

UX DESIGN

DESIGN TALK @ NID BLR

DESIGN TALK @ NID BLR

LOVE A GOOD BREAKFAST

LOVE A GOOD BREAKFAST

NATURE PHOTOGRAPHY ♥️

NATURE PHOTOGRAPHY ♥️

DESIGN FOR DELIGHT 🌟

DESIGN FOR DELIGHT 🌟

SUNDAY ILLUSTRATIONS

SUNDAY ILLUSTRATIONS

EMPATHY ABOVE EVERYTHING 🐾

EMPATHY ABOVE EVERYTHING 🐾

ALWAYS CHASING SUNSETS

ALWAYS CHASING SUNSETS

DRAWN TO THE RAW & REAL

DRAWN TO THE RAW & REAL

WANDERING LENS

WANDERING LENS

Lets build something delightful together !

Lets build something delightful together !

+91-8989647486

+91-8989647486

bhatiarashmi11@gmail.com

bhatiarashmi11@gmail.com

  • USER RESEARCH

    STAKEHOLDER MANAGEMENT

    DESIGN SYSTEM

    MENTORING

  • USER RESEARCH

    STAKEHOLDER MANAGEMENT

    DESIGN SYSTEM

    MENTORING

  • DESIGN SYSTEM

    MENTORING

    USER SESSIONS

    DESIGN SYSTEM

    MENTORING

  • DESIGN SYSTEM

    MENTORING

    USER SESSIONS

    DESIGN SYSTEM

    MENTORING

PRODUCT DESIGN

PRODUCT DESIGN

CASE STUDY

CASE STUDY

UX Designer by craft,

Data Untangler by obsession—

turning complex problems into intuitive experiences at SAP Labs.

Explore Case Study

Seamless UI Migration to a New Design Theme Across 18+ Modules

Design System Audit :



DESIGN SYSTEM

UX AUDIT

PRODUCT DESIGN

Explore Case Study

Explore Case Study

Evaluating the Impact by Customer Feedback and Usability Sessions

From Launch to Learnings:



USER RESEARCH

FEEDBACK SESSION

RESEARCH REPORT

DATA-DRIVEN

CASE STUDY

UX Designer by craft,

Data Untangler by obsession—

turning complex problems into intuitive experiences at SAP Labs.

6 YEARS OF EXPERIENCE

B2B

ENTERPRISE SOLUTION

RESEARCH ORIENTED

DATA-DRIVEN

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